Big in Japan – Uniqlo megastore in Tokyo
by Cosmina Dinu
Some parts of the world, some of our neighbours, some illuminated politicians and even some of US still believe consumerism is the key to progress (to be read this year, as a solution to get out of the world finacial pandemia.)
Oh, well, they are throwing megastores everywhere.
At least make a nice one if not make any! And make it relevant, functional and usefull.
It is not a secret I have mall-phobia, and that I extensively support de-corporasation.
However, I am not absurd and I don’t believe the solution is going back to woods.
Mitigating my phobias and anti-consumerism behaviour, I have to admit that Uniqlo magastore in Tokio, Japan it is a nice building. It would have been a wonderfull one if not such a waste of precious energy…
Japanese firm Curiosity have just completed the design of the Uniqlo megastore which opened near Shinjuku station in Tokyo. The new design is strongly influenced
by the Tokyo urban landscape and the large entrance, marked with three display towers, recreates a mini-Shinjuku city. As the lighting floor wraps the towers in a glow of light that illuminates the surrounding streets, the shop becomes an active element of the street: attractive and secure.
The façade is composed of two surfaces with geometrical lit lines. The lines make the materiality of the facade and architecture disappear so that only the Uniqlo logos remain at night.
The layout and angulations of the towers blur the boundaries between the street and the retail space.
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